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Why Affiliate Digital Marketing is right for EVERYONE!

Global Affiliate Marketing Industry Overview & Growth

Global Affiliate Marketing Industry Overview & Growth

Global Affiliate Marketing Industry Overview & Growth

 

  • The global affiliate marketing industry is worth over $17 billion. 
  • The global affiliate marketing industry is expected to grow to a market size of $27.78B by 2027. 
  • The global affiliate marketing industry is expected to increase by 63% in the next 4 years.  
  • Affiliate marketing is responsible for 16% of all internet orders in the U.S. 
  • Affiliate marketing is growing at a rate of 10% year-over-year.  
  • Amazon made $1.28 billion in revenue through affiliate programs in Q1 2023. 
  • 81% of brands use affiliate programs to boost brand awareness and drive sales. 
  • Affiliate programs are the most important client acquisition method for 40% of US firms. 
  • 20% of brand marketers say affiliate marketing is their most successful channel. 
  • Affiliate marketing links receive over 5 billion clicks per year. 


Sources: Proficient Market Insights, Uniqodo, Streamline, Amazon, BloggingX, Google Trends, Mediakix, Backlinko, Affise, Statista, Pepperjam, Aspire, Zippia, Crunchbase, Digiday x AWIN, Impact,  CyberCash Worldwide, CallHippo, Zippia, IAB,  Authority Hacker 

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Social Media Dynamics

Global Affiliate Marketing Industry Overview & Growth

Global Affiliate Marketing Industry Overview & Growth

 

  • 75.8% of affiliate marketers use Facebook for affiliate product promotions.
  • 61.4% of affiliate marketers use Instagram for affiliate marketing.
  • 42.2% of affiliate marketers use Pinterest for affiliate marketing.
  • 36.9% of affiliate marketers use YouTube videos for affiliate promotions.
  • 31.1% of affiliate marketers use Twitter for affiliate marketing.
  • 29.6% of affiliate marketers use TikTok for affiliate marketing.
  • 19% of affiliate marketers use LinkedIn for affiliate marketing.
  • 85.8% of affiliate marketers who use social media to drive traffic have less than 10,000 followers.
  • 20.3% of affiliate marketers network with other marketers through social media.
  • The average social media affiliate marketer uses 3.02 social platforms at the same time.


Sources: Proficient Market Insights, Uniqodo, Streamline, Amazon, BloggingX, Google Trends, Mediakix, Backlinko, Affise, Statista, Pepperjam, Aspire, Zippia, Crunchbase, Digiday x AWIN, Impact,  CyberCash Worldwide, CallHippo, Zippia, IAB,  Authority Hacker 

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Consumer Behavior & Research

Global Affiliate Marketing Industry Overview & Growth

Consumer Behavior & Research

 

  • Prior to making a purchase, 74% of U.S. internet consumers visit numerous affiliate websites. 
  • Mobile devices account for 50% of affiliate-related traffic. 
  • 87% of U.S. consumers now start their shopping experience online with product searches. 
  • 81% of customers use online research methods like Google before purchasing a product. 
  • 88% of consumers have been inspired to buy something by an influencer. 
  • 64% of consumers prefer videos when interacting with influencer content


Sources: Proficient Market Insights, Uniqodo, Streamline, Amazon, BloggingX, Google Trends, Mediakix, Backlinko, Affise, Statista, Pepperjam, Aspire, Zippia, Crunchbase, Digiday x AWIN, Impact,  CyberCash Worldwide, CallHippo, Zippia, IAB,  Authority Hacker 

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